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Revenue Track

This Essentials of Digital Media course goes beyond the basics and covers the topics and issues necessary to understand how digital media is valued and transacted. This course is an absolute requirement if your work involves understanding the assets, terminology, and best practices for how digital media is bought and sold, how it is measured, and how to value media to achieve campaign and client…

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FinePrint Summit 2017

Revenue Track

World class digital media training is coming to the Twin Cities April 26 at the University of Minnesota’s McNamara Alumni Center.  The MMPA is proud to offer a unique digital media training opportunity as part of the 2017 MMPA Summit. You don’t have to travel to Chicago, New York or San Francisco to learn from the best! The Academy of Digital…

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FinePrint January 26, 2017

Calendar reminder

The spring MMPA Summit is fast approaching. Remember to mark your calendars for April 26. It will again be held at the University of Minnesota’s McNamara Alumni Center. More details will be coming soon. If you still haven’t taken the survey to provide topic and speaker suggestions, do it now !

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FinePrint January 26, 2017

Meet, eat, plan

The MMPA communications committee needs your expertise! We are looking for people willing to help on both a long- and short-term basis—whatever your schedule allows—doing anything from writing newsletter stories to designing communications templates for, and promoting, MMPA events. To learn more, meet at the St. Paul Buca di Beppo on Feb. 7 at 6…

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FinePrint December 8, 2017

A closer look: The inspiration behind the winning People’s Choice cover

By Andrew Lovgren, CSC Publishing

The spring 2016 cover of Next, published by the Minneapolis College of Art and Design (MCAD), instantly captured attendees’ attention at this year’s MMPA Excellence Awards, earning the People’s Choice cover award. “We were inspired by another art and design college’s magazine cover that had a simple design: a strong piece of art coupled with the…

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