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Sponsorships – A marketing strategy that can increase sales for both you and your advertisers

Sep 23, 2010

You still need to pay for paper and ink, but how do you get advertisers interested in expanding their marketing budgets to include your sponsorship opportunities, too? How do you make a sponsorship so attractive, your customers are tripping over themselves to be part of it?

You create what they need, says Shelly Elmore, associate publisher for Twin Cities Business, a regional publication owned by MSP Communications. At the next MMPA Publisher's Roundtable, Shelly will discuss how to work with your customers to build sponsorships that work for them, and how to uncover hidden opportunities you didn't know you had. She will come with concrete examples and takeaways that you can implement immediately. And, most importantly, she will make you think differently about what your magazine company has to offer its customers.

Date

Thursday, September 23, 2010
8:30-10:00AM

Location

MMPA office building
1821 University Ave W Ste S254
St. Paul, MN 55104

Cost

Member - FREE
Nonmember - $49

Register for Event